I love
creating things.
Recently I launched Tulii (2023-), a status page to help businesses to keep customers on the loop during downtime. It started as personal challenge in learning TailwindCSS and Laravel.
During the pandemic, I build ElevenGuard (2020-), an SSL checker to avoid red lights in production. It was in fact a great coping mechanism, as a couldn't play beachvolley during the lockdowns ;)
Sometime ago I founded a design studio (2006-9) in downtown São Paulo, a startup in the printing industry (2010) and designed an app (2014) to help people - like myself - to remember where they parked. Author of Growth By Design (2017), a book to help entrepreneurs make the best use of their design budget.
I'm a B2B SaaS marketing expert with 20+ years experience growing businesses in Australia, Switzerland and Spain.
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Book
Growth by Design
There’s a lot that goes through the mind of an entrepreneur when it comes to hiring design services. I wrote the book Growth by Design (archive) to address common struggles, like communicating with your designer, or finding talent from the many options out there, such as Fiverr or 99designs.
Grab your copy
ParkingZen App
I had a recurrent problem: when I parked my bike and was in a hurry I... forgot where I parked. Living in Sydney, the problem was made worse, as I had to remember also for how long I'm allowed to park - otherwise the city rangers would do that for me ($$). So I designed Parking Zen - behind the scenes.
Park and forget it
Around the world
Wanderlust. Skateboarding. Anything in between. I write (once in a blue moon) about my travels, design and other things that matter to me on my blog.
Blog